Our three guiding principles

I am CEO and founder of WeYield with 25 years of passion about revenue performance acceleration in the revenue management field (hotels, theme park, car rental), I created WeYield in 2012.

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I am here to help car rental operators who want to change in piloting their business with more agility and freedom while improving their performance. I like being able to participate in the transformation of the organizations. Working with WeYield's revenue managers and engineers gives me a lot of energy to create new features and approaches.

Anne-Claire believes operational excellence happens when clear structure meets care for people. As COO of WeYield, she oversees the customer journey from first engagement to long-term success. With 25+ years in finance, project leadership, and entrepreneurship, she brings a structured, human-centered approach to scaling organizations, aligning teams to deliver a strong customer experience, and connecting strategy with measurable outcomes.

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Her work focuses on leading change management initiatives and Learning Center programs, combining project management certifications with training in coaching and adult learning to turn strategy into tangible results. Outside of WeYield, Anne-Claire also serves as a call room manager at international fencing competitions, where she operates at the intersection of athlete focus, scheduling constraints, and high-pressure environments.

Christian’s expertise was forged through a unique blend of academic research and entrepreneurial leadership. A former university teacher with a Doctorate in Computer Science (game theory and graph algorithms) he also founded a software company before leading technical teams in the fintech sector.

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At WeYield, he steers the Product & Innovation team, applying machine learning to refine time-series forecasting and dynamic pricing. For Christian Cadéré, innovation is as much about shared knowledge as it is about using advanced algorithms. He approaches his role as CTO with the conviction that technical excellence should serve as a bridge to clarity for car rental operators.Driven by a passion for R&D, he finds his balance in the precise architecture of code, a craftsmanship that echoes his interest in the harmony of music and computing.

Mathieu operates at the intersection of strategic vision and tangible execution, bringing over 15 years of leadership to the mobility sector. His expertise was refined at industry giants such as Hertz and Europcar, where he spearheaded marketing strategies. As an Essec alumnus who has scaled growth within the startup ecosystem, Mathieu provides a balanced perspective that marries corporate process with entrepreneurial agility.
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At WeYield, he is driven by the conviction that data only reaches its true potential when bridged with actionable results and supported by Expert coaches. This endurance defines his life as a hiker and runner with several long-distance roads on his palmares. Whether scaling a mountain or a market strategy, he remains focused on the consistent effort required to reach the summit.

Passionate about coding since age 14, I am a Lead Full-Stack Developer at WeYield with expertise in Angular, Python, and OCR technologies.

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With a background in software engineering from ISEP, I thrive on tackling complex challenges and enhancing web applications and automation solutions.

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I specialize in backend and frontend development, constantly seeking to innovate. Let’s connect to discuss software architecture, AI, and automation!

Laurie views pricing optimization as the perfect intersection of mathematical precision and user-centric balance. She operates with the conviction that discovery is the key to mastering complex market dynamics. Her academic journey reflects a rigorous commitment to craftsmanship, leading her from preparatory classes for the Grandes Ecoles (CPGE) at Lycée Berthollet to a Master’s at UVSQ before joining WeYield to bridge the gap between research and reality.Now a PhD student, her research in reinforcement learning defines ideal pricing architectures for mobility.

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This pursuit of long-term milestones is a natural extension of her personal endurance, whether navigating the multi-year grit of a PhD or tackling demanding long-distance cycling challenges. At WeYield, she transforms abstract data into tools that allow operators to navigate the market with clarity and steady persistence.

Since I've begun working at WeYield, I've taken a liking to solving the problems around Yield management.

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As such, I work on the automation of checking the quality of data and the creation of automated smart insights.

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It's a fascinating work that requires to communicate with both the clients and the team.

Quentin is web developer who is doing a 3-year engineering apprenticeship in the Product and Innovation team. He is a sportsman who practices swimming (he is a coach), running and water polo.

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As Head of Customer Success at WeYield, I help car rental companies optimize their pricing and yield management using data-driven insights.

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With over 10 years of experience in revenue management, I have worked with Pierre & Vacances, OUIBUS, Costa Crociere, and Castorama before specializing in car rental strategies. Passionate about forecasting, pricing strategies, and customer success, I support international clients in boosting profitability. I also hold a Master’s in Marketing & Revenue Management from ESSCA and a DU in Professional Coaching from UCO Angers, allowing me to blend business intelligence with human-driven coaching.

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Whether it's automating pricing decisions or enhancing customer experience, I thrive on making complex strategies accessible and impactful.

Gustavo Narvaez views Customer Success as the perfect intersection of analytical precision and cultural agility. Born in Colombia and educated in France, he approaches Revenue Management with the conviction that optimization stems from understanding the nuances of diverse global markets. After refining his technical rigor at BlaBlaCar, where he managed pricing for expansive European networks, Gustavo excels at bridging high-level data trends with daily operational realities.With a Master’s from IAE Angers, he brings a disciplined exactness to the mobility sector.

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At WeYield, he ensures clients navigate yield complexities with confidence. This international background allows him to maintain a mindset where rigid technical structure meets the fluid art of global collaboration, turning complex data into a shared language for success.

Business advisor | Commercial Strategist | Marketing & revenue specialist | Need help driving growth?

With nearly two decades in car rental, transitioning from Operations to Sales with top brands, I now aid our clients in revenue management. Additionally, I have a strong passion for coaching, firmly believing that success is primarily driven by mindset (95%) rather than systems (5%).

For Andy England, rate management is as much about empowering franchise partners as it is about dynamic pricing logic. He approaches the car rental industry with the conviction that true success is found in the balance between market agility and long-term stability.

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With a career spanning three decades, Andy has developed a profound savoir-faire at the heart of the world’s most recognized mobility brands. Having served as Director of Licensee Rate Management at Hertz and spent thirty years with the Dollar Thrifty Automotive Group, he has guided operators across the globe through the shifting complexities of the rate environment.

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In his collaboration with WeYield, he continues to bridge the gap between high-level corporate strategy and the daily operational needs of independent rental owners. He believes that innovative pricing ideas should serve as a compass, allowing operators to navigate competitive landscapes with confidence. Beyond his consulting work, Andy is dedicated to sharing his expertise to help the car rental industry evolve, finding his inspiration in the same structured precision and visionary thinking required to solve the market's most multifaceted challenges.

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For Samin, driving growth is as much about structural clarity as it is about smart pricing solutions. She approaches Revenue Management with the conviction that digital transformation should simplify, not complicate, the operational reality of car rental operators.

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With a background rooted in Civil Engineering and a Master’s in International Business from IÉSEG, Samin brings a unique analytical precision to the mobility sector. Her professional journey through the tech and SaaS landscapes—including roles at JUMP and ContentSquare, has refined her savoir-faire in bridging complex software solutions with the specific needs of international markets.

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At WeYield, Samin thrives on the collective energy of the team, partnering with franchise networks and independent operators to transform raw data into measurable revenue uplift. Beyond her focus on pricing strategy, her mindset remains shaped by her technical foundations: a belief that sustainable progress is built on a solid architecture of data and a genuine commitment to long-term partnership.

For Leslie Soda, management is as much about human harmony as it is about operational precision. She approaches her role as Office Manager with the conviction that a well-structured environment provides the essential rhythm for collective creativity.
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Leslie’s background blends rigorous administrative, HR and accounting skills with a slight touch of artistic sensibility. Before WeYield, she refined her savoir-faire leading accounting and operations matters spending over a decade in executive support roles. This journey granted her the ability to bridge technical process improvement with genuine interpersonal connection. Her roots in Musicology shape her mindset: the belief that, like a complex composition, a successful business must balance structure with soul.

I recently joined WeYield as an apprentice assistant to the CFO. I am currently pursuing a Diploma in Accounting and Management (Diplôme de Comptabilité et de Gestion) at IHECF - Institut des Hautes Études Comptables et Financières in France. Beyond my academic and professional interests, I have a keen fascination with aquariums and a passion for DIY projects, particularly in creating furniture from reclaimed wood.