Our three guiding principles
We are all great professionals but we like to work in a cool and good state of mind. We organize an annual forum to meet and exchange with all of our beloved clients.
Transparency
We love when our clients come with questions and ideas on our apps.
Passion
We cherish our products meetings because every opinion matters.
Customer Focus
Our customers' satisfaction is our pride and what we always look after
Our
construction
process
2012
WeYield’s adventure begins!
2012
Emmanuel Scuto creates WeYield focusing on car rental revenue management consulting to serve franchisees or independent operators around the world under an outsourcing concept.
Emmanuel de Brosses joined him as partner and first Revenue Manager. Tools were only for an in-house use and pdf were sent to the clients every week
Saas and Rateshaker!
2014
WeYield starts migrating its optimization tools on the cloud and enters the Saas industry. “Rateshaker” is created : the first automatic rate shop analyzer !
2014
2015
Our “Cocktail“ will change your world!
2015
WeYield raises funds and jumps into the full Saas world with the help of Pierre-Nicolas Tolllitte as CTO and Grégoire Chauvet as Developer.
“Cocktail” is born and clients get the power of daily refreshed data to analyze their activity.
Pure software!
2016
WeYield serves 50 car rental companies around the world from Independent to Franchised of international networks.
More piloting features are added to go deeper into the demand and fleet analysis and the monitoring of the market prices.
2016
2018
WeYield keeps growing!
2018
The design of the applications has been completely revamped.
Initially developed in dark mode, a new user interface and user experience have been launched to make reading easier and give users easier access to the revenue management system.
New team new chapter!
2019
A new chapter starts with a new team. Christian joins WeYield as CTO and takes over the development team. Two new Customer success managers join the WeYield Team : James Godfrey from the United Kingdom and Noémie Chaffurin.
Great new features are added and the AI demand forecast is released.
2019
2020
Helping our clients throughout Covid crisis!
2020
During the health crisis that has brought the world to a standstill, WeYield is helping its clients prepare for the reopening of borders and the impressive acceleration in demand in 2022.
WeYield and RateHighway have joined forces in a partnership
2023
The partnership between WeYield and RateHighway enhances value for clients by combining expertise in revenue management and pricing solutions. This collaboration offers comprehensive solutions to optimize revenue, benefiting businesses in the car rental industry.
2023
2024
New modules launched
2024
New modules are being launched to continue offering WeYield customers greater autonomy: Rateshop Planner, which allows users to define queries to monitor market prices, and Target, the first simulation tool for planning the following year's activity.
Global Expansion & Skills Benchmarking
2025
WeYield expands into the Americas (United States, Canada, and Latin America) and supports more customers through its transformation plan.
The performance assessment questionnaire is published to evaluate revenue management skills “before and after.”
2025
2026
New modules: pricing recommendation
2026
The pricing recommendation tool is the final step in the revenue management process. A new approach based on daily rates and demand-based pricing is revolutionizing the traditional model based on duration and associated with competitors' pricing positioning in the market.
Introducing our team
Working at WeYield means participating in sharp technical debates and not being afraid of the unknown. It is not trivial for a revenue manager to participate in technical development debates or a developer to participate in a yield meeting with our customers. At WeYield every person is important and we strongly believe that together, we are far more intelligent.
Our digital apps are made and improved from that team brain juice!

I am CEO and founder of WeYield with 25 years of passion about revenue performance acceleration in the revenue management field (hotels, theme park, car rental), I created WeYield in 2012.
I am here to help car rental operators who want to change in piloting their business with more agility and freedom while improving their performance. I like being able to participate in the transformation of the organizations. Working with WeYield's revenue managers and engineers gives me a lot of energy to create new features and approaches.

As the CFO & Learning Center Manager at WeYield, I'm at the forefront of transforming yield management and pricing within the car rental industry. Joining the team in July 2020, my journey has been driven by a desire to foster innovation and implement strategic changes through our WeYield Academy project. My role extends beyond financial management; it's about cultivating an environment where innovation thrives and core values are paramount.
Engaging with our clients, understanding their challenges, and devising effective solutions are aspects of my job that I particularly enjoy. It’s this interaction that enables us to maintain our commitment to progress and innovation. By fostering collaboration and open-mindedness, I contribute to setting a course for WeYield and our global clientele towards continuous improvement and success.

Before working at WeYield, I have had a very mixed background. 10 years as a computer science teacher, 5 years running my own software company and 3 years working in a fintech company.
I've been CTO at WY since 2019. My main focus is to manage the Product & Innovation team so that we improve our clients' experience, and the business benefit they take out of our tools.
My other goal is to push innovation forward, in order to make the most accurate predictions about the future.

With over a decade immersed in the Car Rental Industry, I've been on a journey crafting marketing strategies and steering digital tactics to keep businesses thriving. I've learned the ropes and fine-tuned my skills in developing plans that fuel continuous growth. My passion for innovative marketing comes from years of practical experience, including a dynamic journey in fast-paced startups that broadened my skills.
Since 2023, I've been part of the incredible team at WeYield. I'm excited to use my industry insights and creative energy to lead initiatives that enhance our market presence and generate a meaningful impact.

Passionate about coding since age 14, I am a Lead Full-Stack Developer at WeYield with expertise in Angular, Python, and OCR technologies.
With a background in software engineering from ISEP, I thrive on tackling complex challenges and enhancing web applications and automation solutions.
I specialize in backend and frontend development, constantly seeking to innovate. Let’s connect to discuss software architecture, AI, and automation!

Since I've begun working at WeYield, I've taken a liking to solving the problems around Yield management.
As such, I work on the automation of checking the quality of data and the creation of automated smart insights.
It's a fascinating work that requires to communicate with both the clients and the team.

Quentin is web developer who is doing a 3-year engineering apprenticeship in the Product and Innovation team. He is a sportsman who practices swimming (he is a coach), running and water polo.

Laurie has joined WeYield as a Master graduate to deep dive in pricing optimization. She is now conducting her doctoral project in how to get the "right" price in car rental

As Head of Customer Success at WeYield, I help car rental companies optimize their pricing and yield management using data-driven insights.
With over 10 years of experience in revenue management, I have worked with Pierre & Vacances, OUIBUS, Costa Crociere, and Castorama before specializing in car rental strategies. Passionate about forecasting, pricing strategies, and customer success, I support international clients in boosting profitability. I also hold a Master’s in Marketing & Revenue Management from ESSCA and a DU in Professional Coaching from UCO Angers, allowing me to blend business intelligence with human-driven coaching.
Whether it's automating pricing decisions or enhancing customer experience, I thrive on making complex strategies accessible and impactful.

Business advisor | Commercial Strategist | Marketing & revenue specialist | Need help driving growth?

With nearly two decades in car rental, transitioning from Operations to Sales with top brands, I now aid our clients in revenue management. Additionally, I have a strong passion for coaching, firmly believing that success is primarily driven by mindset (95%) rather than systems (5%).

I recently joined WeYield as an apprentice assistant to the CFO. I am currently pursuing a Diploma in Accounting and Management (Diplôme de Comptabilité et de Gestion) at IHECF - Institut des Hautes Études Comptables et Financières in France. Beyond my academic and professional interests, I have a keen fascination with aquariums and a passion for DIY projects, particularly in creating furniture from reclaimed wood.